Shopify Sidekick
Shopify's built-in AI assistant that helps retail merchants run and grow their store without extra software.
Independent overview by new Mantra · updated July 14, 2026
- Category
- Operations
- Pricing
- Included with Shopify plan; Basic $29/mo (annual) / $39/mo (monthly), Grow $79/mo / $105/mo, Advanced $299/mo / $399/mo, Plus from $2,300/mo
- Implementation
- Under 1 week
- Adoption risk
- Low
- Integrates with
- —
What Shopify Sidekick does
Sidekick is an AI assistant built directly into the Shopify admin panel. Because it connects to your actual store data, it can answer questions about your business, generate content, and carry out tasks inside your account — without you switching between solutions or copying data elsewhere.
Day to day, Sidekick handles a range of practical jobs: writing product descriptions, creating social media posts, setting up discount codes, building product collections, auditing shipping configurations, and pulling performance summaries. You interact with it by typing plain-language prompts, and it acts on your store directly.
Sidekick also has access to payments and web performance data, and can write queries against that data to surface insights. It respects your existing staff permission settings, so team members only see and act on what they are already authorised to access.
Key capabilities
Content and copy writing
Sidekick can draft SEO-focused product descriptions, email marketing campaigns, and social media posts based on your product catalogue.
Store setup and design
It can help you choose a theme, customise your store design, register a domain, and configure the basics to get you selling.
Photo editing assistance
Sidekick includes solutions to improve product photos taken on a phone, bringing them closer to a studio-quality appearance.
Data analysis and reporting
You can ask for weekly performance summaries, pricing analysis, ad spend breakdowns by channel, and low-stock alerts — all drawn from your live Shopify data.
Operational task automation
Sidekick can create customers and companies, organise products into collections, and handle form-filling tasks by taking action directly in your admin.
Multilingual support
Sidekick adapts to your store's language settings and can respond to questions in multiple languages.
Best for
- Shopify merchants on any paid plan who want AI assistance without purchasing a separate solution
- Solo operators or small teams who need one solution to handle writing, store setup, and basic data questions
- Retailers who want to automate repetitive admin tasks such as discount setup, collection building, or inventory alerts
- Merchants who need quick performance snapshots without building custom reports
- Businesses already committed to Shopify as their commerce platform and looking to get more from it
Worth knowing
- Sidekick only works within Shopify — if you are not on a Shopify plan, or are evaluating platforms, it is not available to you
- Specific features and usage limits vary by plan tier; the entry-level Basic plan at $29/month (annual) may have fewer capabilities than higher tiers
- There are no listed third-party integrations, so it cannot connect to data or systems outside your Shopify account
- If your business operates across multiple platforms or needs AI that touches external data sources, a standalone AI solution may be more appropriate
- Implementation is under one week and requires no separate setup, but the solution's usefulness scales with how much of your operation already lives inside Shopify
Related solutions
Ready to see Shopify Sidekick in action?
Not sure where to start? Our free assessment matches your workflow with the AI solution that fits.